Photography

Photography

Introduction

Here are some fun facts in photography that you may find amusing:

  • The word “photography” originates from Greek, meaning drawing with light.
  • The word camera originates from the Latin word “camera obscura” which means “dark chamber”.
  • The first ever camera described in the history was a pin hole camera, dating back to 4th or 5th century.
  • 35mm format in still photography was first introduced by Leica in 1925.
  • The world’s first photo was taken by a French scientist, Joseph Nicéphore Niépce with a camera obscura in 1826.
  • The first 35mm SLR camera was introduced by Ihagee – the Kine Exakta 1.
  • There is an average of 300 million photos uploaded to Facebook per day.
  • Scottish physicist James Clerk Maxwell produces the world’s first color photograph in 1861.
  • The most viewed photograph in history is the Windows XP’s default wallpaper.
  • The first known photograph of a tornado was taken on 28 August 1884, about 22 miles southwest of Howard, South Dakota.

Check out my photography website Amy Daggett Photography. I have much more posted there about my photography and retouching.

Senior Portraits

Corporate Headshots

Family Portraits

Sporting Events

Miscellaneous Portraits

Product Photography & Retouching

Web Design

Web Design

UX Design Vs. UI Design

UX Design refers to the term User Experience Design, while UI Design stands for User Interface Design. Both elements are crucial to a product and work closely together. But despite their professional relationship, the roles themselves are quite different, referring to very different parts of the process and the design discipline. Where UX Design is a more analytical and technical field, UI Design is closer to what we refer to as graphic design, though the responsibilities are somewhat more complex.

There is a quaint little analogy I like to use in describing the different parts of a digital product:

If you imagine a digital product as the human body, the bones represent the code which give it structure. The organs represent the UX design: measuring and optimizing input and output for supporting life functions. And UI design represents the cosmetics of the body–its presentation, its senses and reactions.

Websites That Grow Brands

I know how important it is to have a website that reflects what your business can do for a client. Contact me and trust me to grow your brand. I am a big believer in brand awareness and have many years of experience in brand identity. I can help you design a website that will “POP”, “SPARKLE” and “GROW” your brand! Call me today to see what I can do for you. In the mean time take a look through some of my previous website designs and see if anything catches your eye.

Anxiety Resource Center
Sumitomo Chemical Advanced Technologies
Sin City Fat Bike Tours
San Tan Racing
Custom Marine Aquaria
Ontiveros Curb & Landscaping
Amy Daggett Photography
Val's Condos Rocky Point
VPStrategies
Daggett Design
Tempe Dental Care
Robin Walker Enterprises

Easy to Navigate Interface Design

Case Study:  Work Shift Application for iPhone and Android devices – Interface Concept for Starbucks Coffee.  In this design the developer wanted to be able to let the user login and see different open work shifts in the area on an as-needed basis that would update in realtime. The user could then click on the shift, secure their interest in the shift, see the details about the shift, and then confirm the shift.

Opening Screen
Interactive Location Screen
Interactive Calendar of Events
Details of the Shift
Confirmation Screen

Print Design

Print Design

introduction

Print design, a subset of graphic design, is a form of visual communication used to convey information to an audience through intentional aesthetic design printed on a tangible surface, designed to be printed on paper or other 3D surface, as opposed to presented on a digital platform.

Ideas That Grow Brands

By being proactive you can:
  1. Build a better brand experience for customers.
  2. Improve prospective customer engagement levels.
  3. Help prospective customers become loyal brand followers.
  4. Engage in a dual conversation between your past, present, and future customers.
  5. Turn leads into profitable sales.

Growing Your Brand

6 Steps to Grow Your Brand on a Budget 

When you’re first starting out in business, you likely don’t have unlimited means. You need to market your business if you’re interested in growing your brand, but you have to pinch your pennies in the process.

That’s not impossible. In fact, there are lots of ways to grow your brand on a budget. Scroll below to the most cost-effective ways to increase brand awareness without blowing your budget.

6 Steps to Grow Your Brand on a Budget

1. Get to Know Your Target Personas

Who does your business serve? What qualities do those people possess?

A buyer persona is a fictionalized biography of your ideal customer. It describes that person’s goals, habits, struggles, problems, demographics, and other details so you can more effectively market to them.

Imagine how you would describe a character from your favorite television show. Where does he work? What are the main sources of conflict in his life? How does he spend his time? How much money does he make? Where does he live?

Answering all of these questions will help you get to know your ideal customer more intimately. Consequently, every piece of content or copy you write will speak directly to that person.

For instance, if your target customer is a young single mother with a full-time job and a small apartment or house, you would approach content differently than if you were targeting a middle-aged family man with kids in college and a low-stress job. You have to think like your customers if you want your products to appeal to them.

2. Develop Your Unique Brand Voice 

A brand voice defines how you sound to other people. It makes you memorable and recognizable.

Your voice should resemble the way you’d talk to a friend or family member. Are you naturally funny? Do you tell lots of stories? Can you express complex ideas in easy-to-understand ways?

In other words, go with your strengths. Amplify them in your writing and speaking so you come across as relatable and genuine.

3. Build a Consistent Social Media Presence 

You might have heard that social media is the new blog. I don’t quite agree with that — there are lots of benefits of blogging — but I don’t discount the benefits of social media, either.

Lots of your customers and prospects hang out on social media. They catch up with friends, participate in memes, and scroll for inspiration.

Start by choosing the best social platforms for your business. Do lots of your prospects hang on on Twitter? Do they congregate on Facebook? Are they sharing photos on Instagram?

Then start building up your presence on those platforms. Follow influential people in your industry, engage with people who discuss your niche, and make your profile as professional as possible.

4. Start a Blog — And Keep It Updated

Blogging isn’t dead. Not even close.

Blog posts attract readers who might become customers.

Content marketing should serve as the cornerstone of your branding process. It’s what demonstrates to the world who you are and why you’re in business.

It’s also a great way to show off your knowledge and skills.

Start a blog today if you haven’t already. More importantly, keep it updated. Lots of entrepreneurs start blogs, then ignore them for weeks, months, or even years.

If someone stumbles across your blog and discovers that you haven’t posted in six months, what might they think? They could assume that you’re no longer in business, for one.

And then you lose a customer.

Blogging is essential for business professionals, so don’t just start a blog — keep it updated. Share news about your business, start a blog series to introduce a new online course, or share little-known tips with your audience.

5. Devote Yourself to Customer Service

Customer service matters in every industry. When you don’t offer great customer service, you lose customers. It’s that simple.

Your brand should revolve around how you treat customers. Demonstrate that you’re willing to answer questions, resolve complaints, and share your knowledge with the rest of the world.

Have you ever had a bad customer service experience? Did you consider never patronizing that business again?

Maybe you decided to boycott it entirely. That’s not what you want from your customers.

6. Partner With Other Business Professionals 

Think back to your high school days. You might remember that relationships and associations often solidified your place in the social hierarchy.

If you made a single friend in the “popular” crowd, you were in. Other people treated you with more reverence.

It works like that in business, too. If people see that you’re associated with another strong brand, your brand becomes stronger as a result.

That’s why companies often post the names or logos of their customers on their websites. It’s a form of social proof.

You can do that with your business. Partner with other professionals who have more customers or stronger brands than your own. Find ways to help those professionals.

Fine Art

Fine Art

introduction

The term “fine art” was used to differentiate works by artists who were the sole agent of creative expression from works that were created by commission, or objects with utilitarian functions that fall into the category of craft or decorative art. Today, the definition of fine art has expanded to include several more categories such as film, photography, conceptual art, and printmaking.

Logo Design

Brand Identities

What is a brand?

Put simply, your “brand” is an associative memory in the brain of the consumer, who connects –or associate– the brand with a set of brand attributes, benefits, impressions or emotions. It’s everything the public thinks it knows about your name brand offering—both factual, and emotional.

A brand is a name, term, design, symbol or any other feature that identifies one seller’s good or service as distinct from those of other sellers. Brands are used in business, marketing, and advertising. “Name” brands are sometimes distinguished from generic or store brands.

My Brand Designs

Over the years Daggett Design has emerged from three different, but similar, brands into one entity – Daggett Creative. I kept my branding consistent throughout the years to create brand awareness.

Brand Designs

This is a small collection of logos, brand identities and applications that I have done over the years. Please let me know if there is anything I can do for your brand today.

Identities & Brand Applications

VPStrategies Identity
VPStrategies Identity Alternate
VPStrategies Identity Business Card
VPStrategies Website
AEM Logo
AEM Logo T-Shirt
AEM Business Card
Custom Marine Aquaria Website
AEM Identity
San Tan Racing T-Shirt
San Tan Business System
San Tan Racing Website

Logos & Brand Identities

Monarch Malas Logo
Della Madonna Rosaries Logo
High Plains Elementary School
High Plains Elementary School Alternate Logo
Frontier Elementary Logo
Frontier Elementary Logo
AXE Electric Logo
28 Islands Logo
Daggett Creative Logo
Crazy Oil Chick Logo
Desert Micro Logo
ReThink Anxiety Logo
Val's Condos Logo
Salk Elementary School Logo
Diamond Elite Nutrition Logo
Desert Sunset Stables Logo
Iggy's Electrical Contractors Logo
Sumitomo Chemical Advanced Technologies Logo
High Voltage Powerline, LLC Logo
CSI Powerline Logo
Froyona Logo
Froyona Round Logo for Signage
Legacy Home Improvement, LLC
Dawn of the Nerds Desserts Logo
Bodyworks Massage Logo
PPA Marketing Group Logo
Daggett Pens Logo
Charlestown Skate Shack Logo

Building Brand Awareness

20 Strategies to Build Brand Awareness

  • Establish a Members-Only Section of Your Website 
  • Start a Referral Program
  • Optimize Your Content for Search Engines
  • Surround Yourself With Influential People You Admire
  • Get Social With Your Customers
  • Create and Share Infographics
  • Test Paid Social Advertising Strategies 
  • Try PPC Advertising
  • Create a Podcast
  • Start Your Own Publication 
  • Stop Trying to Please Everybody
  • Offer to Guest Blog
  • Try Remarketing Campaigns
  • Take Advantage of LinkedIn Publishing
  • Hold a Contest
  • Tell Your Brand Story
  • Create Interactive Content
  • Optimize Your Email Signature
  • Don’t Neglect Content Marketing
  • Host a Webinar